In the Mitsubishi Heavy Industries, Ltd. (MHI) Group, 3D VR technology has been applied to the entire value chain. As a result of the price reduction of VR devices and the improvement of the environment for the use and production of contents, the scope of application of VR technology has become wider and VR technology has been positioned as "a tool whose existence is taken for granted" in the same way as PCs and smartphones. In such an environment, the MHI Group has promoted efforts to increase the user experience value beyond the framework of the value chain, and 3D VR technology was applied to the factory tour at the Takasago Works of Mitsubishi Hitachi Power Systems, Ltd., resulting in an increase in customer satisfaction.
